The World’s Newest, Coolest Menswear You Need (This Week)

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1

Calvin Klein

Calvin Klein
2

Kaws + Andy Warhol by Uniqlo UT

coolest menswear 2024
UNIQLO
3

Supreme

coolest menswear 2024
Supreme

SHOP

Drop 1 of Supreme AW24 delivers a subtly creepy scarab pattern to usher in the spooky season.

£78; supreme.com

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4

Boiler Room x Champion

coolest menswear 2024
Boiler Room

SHOP

Enjoyed a rave summer? Keep the energy high through the colder months with Champion and Boiler Room.

£95; boilerroom.tv

5

Eastpak

coolest menswear 2024
End

SHOP

Eastpak’s brand-new hard shell line is called Resist’r because it’s ready to take a beating on the BHS (baggage handling system).

£329; endclothing.com

6

Versace

coolest menswear 2024
Browns

SHOP

Versace is at its best when it embraces its maximalist essence. So it’s a yes to this punk jungle jacket we’re planning to style in an Amy Winehouse-era Camden way (that’s black denim, leather boots, a slim yet slouchy tee and a chain or five).

£1,340; brownsfashion.com

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7

Last week (and beyond)… Fabergé x Beetlejuice Beetlejuice

coolest menswear 2024
Fabergé

SHOP

We’ve waited 36 years for a Beetlejuice sequel so, we say, celebrate its cinematic release properly! With a Beetlejuice popcorn bucket! Or, if you’re a super fan, a white gold, emerald and diamond spiral lapel pin from the Beetlejuice Beetlejuice x Fabergé collection, designed in collaboration with Tim Burton and the film’s costume designer, Colleen Atwood.

£8,160; faberge.com

8

Too Hot x Kappa

coolest menswear 2024
ProDirect

SHOP

Kappa has collaborated with London-based vintage experts Too Hot on a four-piece collection inspired by Jamaica’s 1998 football shirt, just in time for Notting Hill Carnival.

£110; prodirectsport.com

9

Cherry Los Angeles (Mr Porter Exclusive)

coolest menswear 2024
Mr Porter

SHOP

For those more MLB than Premier League, Cherry LA’s only-on-Mr-P cotton-jersey shirt is surely just the thing you need in your life.

£330; mrporter.com

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10

Moss

coolest menswear 2024
Moss

SHOP

What with the ubiquity of corpcore and the rise of late 2000s-inspired trends, cardigans are set to be a huge focus for fashion this autumn. And Moss might just have the nicest price at under £100.

£99.95; moss.co.uk

11

AllSaints

coolest menswear 2024
AllSaints

SHOP

AllSaints focuses on the classics. Like good denim jeans – a product category the retailer has just relaunched!

Here’s the main attraction.

£119; allsaints.com

12

Theory

coolest menswear 2024
Theory

SHOP

Theory takes the stress out of getting dressed. Case in point: its new-season hickory-coloured blazer crafted from a won’t-wrinkle knit made to be carefully paired with the Zaine Pant or carelessly thrown atop any smart-casual ensemble you fancy.

£420; theory.com

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13

Louis Vuitton

coolest menswear 2024
Louis Vuitton

SHOP

Pharrell may’ve only been appointed creative director of LV menswear last year, but the multi-hyphenate has been in bed with the luxury brand for two decades now.

As part of his latest collection, he looks back to 2004 via the
Millionaire Sunglasses
– specs he designed for Louis V in partnership with his peer, Nigo.

£565; louisvuitton.com

14

NN.07 X Slop

best menswear
NN07

SHOP

For the second year running, Danish designer NN.07 has teamed up with fresh-produce periodical SLOP. It’s to mark the release of ‘The City’ issue, and once again, it is very, very nice. Limited to 100 pieces, the Ollie work jacket – complete with an embroidered wild strawberries and flowers poking out of the pocket – is available online and in the Copenhagen flagship.

£250, nn07.com

15

Red Wing

coolest menswear 2024
Red Wing Boots

SHOP

Less Sheriff Woody cosplay, more really well made boots to actually ranch in.

Still, they’ll work as a fashion statement if you’d like them to.

£329; redwinglondon.com

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16

Ksubi

coolest menswear 2024
Ksubi

SHOP

Cargo shorts with a slouchy, shrugging nineties attitude, courtesy of boisterous ’99-born brand, Ksubi.

£150; ksubi.uk

17

Paul & Shark

coolest menswear 2024
Paul & Shark

SHOP

How does one make a plain tee smarter, chicer, more elegant, more capable of accruing compliments, more wedding friendly, more… well, just all round better, really, than the rest? They just add silk.

£215; paulandshark.com

18

Ev Bravado and Téla D’Amore x Basquiat x H&M

coolest menswear 2024
h&m

SHOP

Not just another Basquiat collaboration, but one we believe the late artist would genuinely get behind. Find out why right here.

£44.99; hm.com

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19

House of Sunny

coolest menswear 2024
House of Sunny

SHOP

It’s time to fire your work backpack and welcome its replacement, this buttery soft vegan leather sling bag from House of Sunny.

£185; houseofsunny.com

20

The North Face

coolest menswear 2024
The North Face

SHOP

It always rains in Edinburgh. So, if you’re heading to the city for Fringe (festival) this month, make sure you pack some The North Face.

Also good for: autumn hikes, winter shop runs, spring strolls.

£100; thenorthface.co.uk

 

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