Reefer market tightens: Rising tender rejections signal shifting dynamics

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Photo: Jim Allen – FreightWaves

Chart of the Week: OReefer Outbound Tender Reject Index, Van Outbound Tender Reject Index – USA SONAR: ROTRI.USA, VOTRI.USA

National refrigerated (reefer) tender rejection rates (ROTRI) have been averaging above 14% since early October, compared to around 8% during the same period in 2023. This significant jump and sustained trend suggest the refrigerated truckload market is entering a more challenging transportation procurement environment as we approach the ironically named “protect-from-freeze” season.

Tender rejection rates measure the frequency with which carriers decline load coverage requests from contracted customers due to capacity constraints. Higher rejection rates reflect a favorable environment for truckload operators, indicating that demand exceeds available supply, increasing the value of their services.

While the reefer and dry van truckload markets are loosely connected, national dry van rejection rates (VOTRI) typically correlate with refrigerated rates but operate at a lower level.

In 2019, the ROTRI averaged above 15%, while the VOTRI averaged just over 5%. During the pandemic peak in 2021, the ROTRI surged to nearly 40%, with the VOTRI averaging 23%. Over the past two years, the gap between the two indices has been unusually narrow. In 2023, the ROTRI averaged a historic low of 5.3%, compared with 3.4% for the VOTRI, reflecting a loose truckload market.

The difference in volume helps explain the divergence between these indices. Dry van shipments account for roughly 60%-70% of the data, while refrigerated shipments make up only 10%-20%. This smaller sample size makes the ROTRI inherently more volatile, highlighting the significance of its muted responsiveness in 2022-2023.

In 2023, the reefer market initially appeared to be tightening, driven by regional disruptions in the Northwest and Midwest.

Northwestern rejection rates neared 50% by late November, while Midwest reefer rejection rates, typically above 8% during the fall, spiked to 13% around Christmas and during January’s arctic cold snap.

The Northwest contributes only about 5% of refrigerated tenders, whereas the Midwest, representing about 35%, has a greater influence on the national average. Consequently, changes in larger-volume regions have a more significant impact.

Rejection rates fell back to near-record lows in the spring as the market recovered on the heels of warmer weather in February and March.

This year, Northwestern rejection rates (ROTRI.URNW) are less pronounced, but rejection rates across other U.S. regions are higher and increasingly volatile. This indicates reduced overall capacity and a more uniformly tightening market, less reliant on seasonal pressures.

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