A Bull Market Is Here: 2 Smart Stocks Down 16% and 65% to Buy Right Now

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Powered by big gains for Nvidia, Microsoft, and other mega-cap tech giants, the S&P 500 index has staged an incredible 26% rally so far in 2024. Meanwhile, the technology-heavy Nasdaq Composite index is up an even better 28% across the stretch.

But while high-profile tech companies have been dominating the headlines and rocketing to new valuation highs, investors shouldn’t overlook the potential for wins in other sectors. If you’re looking for stocks with strong market-beating potential, read on to see why two Motley Fool contributors think that investing in these two big-name consumer goods and services companies would be a smart move right now.

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Keith Noonan: If you’re looking for stocks that offer an attractive risk-reward profile in today’s market, it could pay to take some inspiration from Berkshire Hathaway CEO Warren Buffett. Notably, Berkshire sold shares in big names, including Apple and Bank of America, last quarter — and it was a net seller of stocks overall in the period. But Buffett’s company did invest in two consumer goods stocks: Domino’s Pizza (NYSE: DPZ) and Pool Corp. Of these two stocks, I think that Domino’s looks like a particularly good investment right now.

Domino’s stock has climbed roughly 16% this year, lagging significantly behind the S&P 500’s gains across the stretch despite solid business performance and signs that the company’s long-term growth strategies are on track. The pizza specialist’s share price is still down roughly 15% from the high that it reached at the end of 2021, and there are good reasons to think that the stock can continue bouncing back and go on to reach new highs in the not-too-distant future.

Between its company-owned stores, franchising, and supply chain businesses, Domino’s has managed to post a 39.3% gross margin and a 12.7% net income margin across this year’s first three quarters. Those profitability levels stand out in the cost-intensive and highly competitive restaurant industry, and they can continue to support strong earnings growth as the company increases its global store count and makes moves to increase same-store sales.

The business is already posting encouraging margins and free cash flow, but its long-term growth potential and ability to benefit from tech trends could be significantly underappreciated. As a pizza chain, it’s understandable that Domino’s isn’t getting much attention as an artificial intelligence (AI) stock — but the technology has the potential to be a major performance catalyst.

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