Commerce to Lead First Choose Washington Business Delegation at Gamescom in Germany

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The Washington State Department of Commerce has announced that three Washington companies are attending Gamescom, a global trade show for computer and video games that will be held in Germany this month.

The event, which marks the first state-sponsored trip, will be held in Cologne from Aug. 21-26. About 320,000 visitors attended Gamescom last year. This year’s attendance is anticipated to surpass that as attendees look to see what is new in the industry, Commerce said in a news release.  

The three companies scheduled to exhibit in the Choose Washington booth (Hall 3.2, Stand C-43) are, according to Commerce:

  • Gamesight: Provides video-game publishers with a marketing platform to build community, engage influencers, and measure digital marketing performance.

  • House of How: An independent end-to-end game-development studio.

  • One More Game: A Washington startup that specializes in online games. 

“Gamescom has become the show for the global video game industry,” said Dan Laughlin, Gamesight’s chief revenue officer, in a press statement. “We expect Gamescom to be a great boost to our sales pipeline, particularly across Europe.”

“After nine years in operation, House of How Games is growing its footprint and looking to build more of a global client base,” added Jon Lutz, House of Games’ chief financial officer and chief operating officer, in the release. “When the opportunity came up to join the Washington State Gamescom, delegation we jumped at the chance. Gamescom is a place where we hope to build new connections and develop new opportunities to help our Seattle-based company continue to grow.” 

Washington’s delegation is led by Commerce’s Office of Economic Development and Competitiveness’ Creative Economy Sector Lead Shannon Roach Halberstadt and International Trade Specialist Julie Monahan. 

“Washington has more than 200 video game publishers and developers, employing 23,000 workers,” noted Monahan in the release. “Some of the world’s most well-known companies are located in Washington, including Valve, PopCap, Big Fish, Microsoft, and Nintendo. Gamescom not only allows us to showcase the state as an industry leader, but also introduce innovative new companies that plan to take gaming to the next level.”

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