Should You Forget Ultra-High-Yield Altria? Here’s Why These Unstoppable Stocks Are Better Buys.

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Altria (NYSE: MO) as a stock, is not all that attractive for investors. Over the past five years, the stock’s price is up roughly 10% — cumulatively. The main thing about Altria that’s likely attracting investors is its ultra-high 7% dividend yield and the fact that the dividend has risen with each passing year for several decades now.

But that enviable yield may not be as good as it seems.

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Investors interested in dividends (and getting a high yield) might be better off looking at stocks like Realty Income (NYSE: O) or Vici Properties (NYSE: Vici), which have yields of 5.6% and 5.4%, respectively. Here’s why these two high-dividend stocks could both be better choices than Altria today.

Altria’s core business is selling tobacco products, and one single tobacco product (cigarettes) makes up around 88% of the company’s revenue. On top of that, one single cigarette brand, Marlboro, accounts for roughly 90% of the smokable products Altria sells. In many ways, this company is a one-trick pony.

In fairness, Marlboro is the leading brand in North America, the region where Altria’s business is focused, with a nearly 42% market share. That makes Altria’s “trick” pretty good in some ways. But there’s one not-so-minor problem: The company’s cigarette volumes have been steadily declining.

In the first nine months of 2024, cigarette volume was off by 10.6% year over year. That’s a troubling number and a continuation of a multiyear trend toward lower volumes.

Altria has been able to offset the volume declines on its balance sheet through regular price hikes, allowing it to increase earnings each year and fund increases to its dividend each year. But the core business looks like it’s possibly in a terminal decline. Dividend investors need to tread with extreme caution because this company’s continued dividend growth is under threat.

Conservative income investors will definitely want to consider other options, which brings us to a discussion of Realty Income and Vici Properties.

Both Realty Income and Vici are net lease real estate investment trusts (REITs). A net lease requires the tenant to pay for most property-level operating costs. That’s clearly a very different business model from a consumer staples company like Altria. These two REITs have material dividend yields, so they’ll likely appeal to the same kinds of investors. Notably, both of these REITs are growing their businesses slowly and steadily over time, unlike Altria, which is dealing with a core business that’s faltering.

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